Art Gallery always come across to me as a small, boutique shop, mostly internet-based with some outlets in unexpected places. Their range is limited but practically unique, favouring wild and unusual new shirt patterns over generic classics. That said, they also stock some old favourites like a sky blue now and then.
I’ve no idea whether they really are some small quaint little shop or an offshoot of a multinational brand, but it is true that they usually only bring out three or four new shirt styles every six months or so, and they don’t waste their time churning crap. A lot of effort seems to go into balancing every design just on the line between seriously retro and actually quite modern. Not only this, but their stuff is also relatively well-priced, with a shirt going usually for just under the high street price of £55 (including delivery). They’re also quite strong on their knitwear, which is quite reminiscent of something the Small Faces would wear on an off day. And that can only be a good thing.
Anyway, here are a few favourites from the new set, so go and have a look and see what you think..